Barbershop puts the phrase "faithful man's hair is cut" on the door and draws the attention of customers. The idea of the barbershop owner, which is located in Goiânia, Franklin Morais, came up after the wife of one of her clients, who was quite jealous, complained about her husband's delay in establishment.
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To stand out from the competition, small business owners need to find strategies which attract customers to his establishment. These strategies can be diverse, whether in promotions, comfort, aesthetics of the place or even same, investing in marketing that causes comments in people and this was the case of Franklin Morals.
Franklin Morais is a 32-year-old man who owns a barbershop located in Goiânia and recently received a positive feedback from customers after placing a sign in front of your establishment with the phrase “men's hair is cut faithful".
How did the idea come about?
Franklin claims that the idea came after an unusual situation involving one of his clients. “There's a client of ours who does everything, hair, shave, skin care… That's why he spends a lot of time. His wife is very jealous and was on the tail because he was taking too long. She came to confirm and, in the middle of the situation, we joked: ‘Here we only serve faithful men’”.
Franklin claims that he has owned his barber shop called “Los Hermanos Barbearia” for 3 years, however after deciding to put up the sign, which is in front of the establishment, since what happened to your client just 1 month ago, your barbershop began to have a significant increase in the number of customers.
The sign has become a great way to get customers' attention.
Franklin says that the sign is being responsible for bringing in several new customers, after all, even humor profiles on Instagram publish the front of their barbershop with the sign.
He comments that the feedback has been very positive and great for his business. “People pass by to take pictures, there's a traffic light out front and we see some women nudging their husbands and saying that this is their place. Everyone who comes says it's a nice balcony”.