The smart home products market can now count on Apple Inc.'s help. to launch new devices that will catch people's attention. With the aim of facing the amazon and Google, the multinational wants to launch new electronic equipment to enter the home market with complete automation.
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Apple is already in the smart home space with the HomePod speaker, but big tech wants to add new monitors and more agile TV decoders. Initially, the smart displays will be low-cost iPads capable of controlling lights, thermostats, playing videos and initiating FaceTime calls.
To install it, just mount the equipment on a wall or in other places with magnetic fasteners. The idea is to make the tablet a gadget for smart homes instead of using a regular tablet to access the internet.
We can say that the iPad already presents itself as a good electronic resource for smart homes, however the current devices for this sector are designed on countertops or walls, a disadvantage for Apple's tablets, which are now looking to run after the cons to compete with Amazon and Google.
After ceding market share to competitors, Apple now wants to run after the loss. That's because the technology giant still presents devices with limited functionality.
An example is Apple's voice assistant, Siri, which today is behind Amazon's Alexa assistant, as well as Google Assistant. The multinational's bet is to promote changes to reduce the difference and catch up with rivals.
Alongside smart displays and the new speaker, the HomePod, Apple wants to revamp the TV box with the development of a new version for the current design of the equipment. Even with changes in the Apple TV, such as the addition of the A15 bionic chip, the equipment evolves slowly in the market.
They have only 5% of the slice against 30% of Amazon and 28% of Roku Inc.
In any case, the prediction of launches for houses smart will still take a while: it is estimated that the updates will only arrive in 2024.