In the week of Black Friday, Nubank decided to reveal a new function for those who have a bank account, with the aim of facilitating purchases.
The Shopping Function is a section exclusively for the digital bank application and will be gradually available to customers over the next few days.
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Through this function, customers will have access to special prices, in addition to discount coupons when starting their shopping journey through the app.
In a statement, Nubank also clarified the need to be aware of the correct instructions to obtain special conditions.
First, to access, it's easy. In the application there will be a shopping function tab. Upon entering, the customer will have access to offers from the bank's partner stores. From there, the customer can feel free to navigate between sections and stores. When clicking on the store of your choice, select “continue”.
Ready! Now you are already being directed to the stores' e-commerce, in addition, exclusive discounts will be offered to Nubank customers.
Were you interested in knowing which stores will have super offers?
Keep reading to learn more about Nubank's new function!
The announcement of the partnership with some of the most important retailers in Brazil comes at a time when Nubank was already showing interest in e-commerce.
A few months ago, Nubank bought the instant payment platform Spin Pay, thus starting the race to enter the sector.
With this, competition with other fintechs is greater, as some of them already had the marketplace function, such as Banco Inter.
Through partnerships with retailers, Nubank believes it will gain advantages over competitors due to the use of exclusive offers.
Among the partners are dafiti, samsung, aliexpress, Magalu It is Allied. In addition to these, the digital bank has also announced that it should increase the catalog.
Therefore, in the coming weeks some other companies already known by consumers should enter the catalogue, as the available version is a test.
“This is a normal process at Nubank: we release our products first to small groups, so that we can learn, improve and listen to our customers” read the advertisement.
Some customers already have the function available, but for others it should appear soon. Because it's important to stay tuned and not miss the offers.
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