Life in society brings many consequences to our routine and daily experience, starting with the repetition of behaviors. This means that we all develop as we live together and perceive others. From this it is possible to think Ohow much we are influenced by others, understand.
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The psychology of Human Development demonstrates that practically everything that we develop in personality comes from the influence of other human beings. This is because we are very influential beings who manage to develop fully while we are in society.
In this way, the way we behave and even feel is a reflection of our relationships. Starting with the relationships we develop with the first humans we come into contact with, our parents. But not only that, because other environments, such as school, church and friendship circles, influence us a lot!
Indeed, it is precisely for this reason that the social sciences are able to develop studies on social behavior or the culture of a society. After all, culture is nothing more than a repetition of attitudes, habits and thoughts among those with whom we live in a society.
To better exemplify this relationship, we need to talk about what Psychology understands as the “herd effect”. This consists of repeating behaviors that are widely common in a given community. For example, we are more likely to like or dislike a person depending on how the community relates to them, whether they like or dislike them.
Furthermore, the herd effect can be expressed in situations of desperation or collective hysteria. For example, a community's desperation over a possible or perceived environmental catastrophe can easily spread. This is due to our ability to take into account what others say, that is, to influence ourselves.
Thus, we can think of “epidemics” of despair that only happen in the heads of people in a community. Like when a group of people sees another group running towards them, which automatically generates the idea of danger, and then soon everyone starts to run. This is precisely the herd effect.