Families in Italy invest BRL 861 in ice cream every year, according to research

Ice cream lovers! In the Italian summer, in Sardinia, artisanal ice cream assumes an important position in the local economy, becoming a mandatory stop for residents.

Irresistible classics such as chocolate, strawberry and hazelnut conquer palates, while innovative flavors such as Spritz and nougat also gain in popularity.

The relevance of this sweet pleasure in the local economy was confirmed through the study entitled “Ice cream parlours: the companies crafts and family purchases of ice cream”, conducted by the association that represents craft product companies Of region.

These establishments are responsible for generating a total of 900 jobs, 400 of which are dedicated to ice cream production.

The rising industry contributes significantly to the economy, moving around 117 million euros annually, which is equivalent to approximately R$ 629 million.

This demonstrates not only the delight that is

Ice cream in Italy moves millions in the summer

According to Maria Amelia Lai, president of the Sardinian artisans' association, each family spends around 160 euros (equivalent to R$861) on ice cream, slushies and popsicles every year.

She pointed out that, even during periods of crisis, people do not give up the small pleasures of life. On the contrary, in the midst of difficulties, the population tends to give in more easily to their desires.

According to Maria, quality plays a crucial role in this scenario. She noted that artisanal ice cream parlors are committed to ensuring the quality of the raw materials used.

Due to the high cost of ingredients such as sugar, milk and fruit, in addition to the value of packaging, businessmen are efforts to control cost transfers in order to guarantee consumers excellent ice cream this summer scorching.

How about an ice cream? Without a doubt, enjoying the artisanal flavor with the Sardinian landscape is not bad at all!

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