Portuguese activity developed in order to develop reading skills, interpretation and production of advertisements in students, as well as recognizing the characteristics of the genre in question. This activity is aimed at the 4th and 5th year.
This Portuguese activity is available for download in an editable Word template, ready to print in PDF and also the answered activity.
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SCHOOL: DATE:
PROF: CLASS:
NAME:
The advertising is the set of techniques designed to influence opinions. It is developed through communication vehicles and can be ideas, products or services.
To prepare an advertisement, we must observe the following items:
The. What is the product to be offered.
B. What language will be used? (formal (cultured or standard), informal (colloquial).
ç. What is the target audience.
d. Which communication vehicle will be used, TV, radio, written press (magazine, newspaper) etc.
and. Which slogan must be created for advertising (phrasememorableandineasymemorizationwhatshowatqualitiesinaproductorinaservice).
1) Note the advertisement below:
a) Which store or product is advertised in the advertisement above?
b) This advertisement is aimed at which target audience?
c) What is the slogan of this advertisement?
d) Which communication vehicle is used to publicize this store or product?
2) Now it's time to cut an advertisement from a newspaper or magazine, paste it in the space below and answer a few questions:
a) Which store or product is advertised in the advertisement above?
b) This advertisement is aimed at which target audience?
c) What is the slogan from the advertisement you pasted above?
d) Which communication vehicle is used to publicize this store or product?
3) Create a very creative advertisement for the product below, don't forget the slogan. Good work!
By Rosiane Fernandes Silva – Graduated in Letters
At answers are in the link above the header.
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