The social network twitter recently announced the launch of a new paid service, called Twitter Blue, which will offer its subscribers a number of exclusive features.
And, as if that were not enough, Elon Musk, CEO of Tesla and SpaceX, revealed in his profile on the platform that Twitter Blue users will be able to publish videos of up to two hours in length.
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This news is a big step for Twitter, which has always limited its videos to just a few seconds. The company had already announced the possibility of publishing longer videos on its platform, but the maximum duration was only five minutes.
Now how Twitter Blue, users will have the freedom to post much longer videos, which can be a huge advantage for content creators and businesses who want to share more detailed information with their public.
It is not yet known what the video storage capacity will be for Twitter Blue users, but it is likely to be greater than the current capacity.
The platform currently allows users to post videos up to 512MB, which is enough for short videos but not for longer videos.
Twitter Blue has launched in select countries and offers users unique features such as the ability to undo an accidentally sent tweet.
The feature also has the ability to create folders to organize saved tweets and the option to customize the appearance of the platform. The service is paid and costs about US$3 per month.
With the launch of Twitter Blue, Twitter hopes to increase its paying user base and generate more revenue for the company.
The platform has struggled financially in recent years and has struggled to compete with other social networks such as Facebook and Instagram.
The novelty may also be a response from Twitter to changes in user behavior and the way content is consumed on the internet.
Longer videos have become increasingly popular on platforms like YouTube and TikTok, and Twitter may be trying to catch up.
However, the change could also have a negative impact on the user experience, as longer videos can be tiring and difficult to watch on mobile devices.
In addition, the possibility of publishing longer videos can lead to an increase in the number of ads and sponsored content on the platform, which may affect the quality of content available to users. users.