'Super Mario Bros. O Filme’ makes free market sales skyrocket by 200%

Since it was released last April 6th, Super Mario Bros. The film has been successful in cinemas around the world.

To give you an idea, the feature was in first place at the box office in the United States until the release of Guardians of the Galaxy 3, which took place in early May.

According to cinema specialists, this success is due to the content of the film, which pleases members of generations Y (born between 1980 and 1995), Z (born between 1995 and 2010) and Alpha, which starts from 2010.

While Generation Y or Millennials saw the emergence of the iconic plumber Mario and his friends in the video game era of Nintendo, members of later generations got to know the character through other consoles, the internet and devices furniture.

And as it should be, all this success of the film has caused impacts even outside the big screen.

According to surveys carried out by large virtual stores such as Mercado Livre and Shopee, between April 6th and now, products related to Mario, Luigi, Donkey Kong, Princess Peach and other characters from the movie, saw a more than 200% increase in sales.

Among the most popular products are the following:

• Videogame games, such as Mario Kart 8 Deluxe, Super Mario Bros U Deluxe, Mario Party Superstars Standard Edition and others;
• Toyssuch as character-themed remote control cars, puzzles, etc;
• action figures, by Mario, Luigi and many other characters from the franchise;
• Accessoriessuch as wallets, hats, key chains, remote controls, phone cases and other themed items;
• Clothes with images of the characters, such as t-shirts, shirts, blouses, hoodies, among other types.

The e-commerces that are benefiting from the wave of new purchases driven by Super Mario Bros. The Movie, expect the bull moment to last a long time yet.

Graduated in History and Human Resources Technology. Passionate about writing, today he lives the dream of acting professionally as a Content Writer for the Web, writing articles in different niches and different formats.