One thing is certain: Canva has revolutionized the production of design pieces for the internet through the use of basic templates. But it seems that the creators of this program will need to deal with more competition, particularly with Microsoft's application designer. It will serve as an alternative to Canva and should be coming here soon.
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If the use of ready-made templates made life easier for many people who chose Canva, then artificial intelligence intends to make the creation process even faster. That's what Liat Ben-Zur, vice president of Modern Life, Research and Devices at Microsoft, said. According to him, the Designer will rely on the AI tool DALL-E.
In this way, it will be possible to make the creation of cards for Instagram, Facebook and advertising in general more dynamic and faster. That's because it won't even be necessary to spend much of the person's time in search of the right template that fits the creator's expectations, as is commonly done with Canva.
Instead, the simple disposition of the necessary information for the art will delimit possible models for the creator to choose, that is, the own software will present a format in which all the data is in the best available places and will make a configuration much faster and effective.
For now we still don't have any information about when it will hit the market, especially in Brazil. What we can point out is that, according to Microsoft's announcement, it won't take long until we have Designer on our cell phones with the same likely reach and popularity as the canvas it achieved.
Until then, Microsoft has guaranteed that it will continue with all the tests for the improvement of this tool. In part, the necessary information regarding possible adjustments will come from the evaluation of users who have applied to download a trial version and evaluate the functionality of the application. In the meantime, we are waiting for more news.
