Confirmation of transfers held for security in the PIX system will be improved by Bradesco through the incorporation of Artificial intelligence (IA).
In this process, the bank's intelligent assistant, BIA, will play a crucial role as it contacts account holders for more details on the transactions in question.
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This communication will take place through the official channel of interaction with the assistant, that is, WhatsApp, according to information disclosed by the financial institution.
Bradesco bank has been using this tool since April last year, verifying apparently suspicious transactions on the credit card.
According to information from the institution, Bia was responsible for holding more than R$ 90 million in coup attempts.
Before confirming with customers, a wide range of variables are thoroughly analyzed, including the customer's history and profile, as reported by José Gomes Fernandes, director of Security at Bradesco.
(Image: publicity)
Last month, PIX reached a new level of usage in Brazil, registering a significant record.
For two consecutive days, specifically on July 6th and 7th, the payment method accumulated an impressive record of over 128 million operations.
Demonstrating its wide appeal, PIX consolidates itself as the most popular form of transaction among Brazilians. The number of active PIX keys up to June reached a total of 625 million.
When we consider the accumulated period of the year 2022, the instant payment system reveals an impressive volume of activity, totaling 24 billion transactions.
This translates into a daily average of 66 million operations, marking a new and remarkable level. This performance outperforms all transactions made using other methods, such as debit cards, bank slips, DOCs, TEDs and checks.
PIX stands out as an agile and widely preferred alternative to perform financial transactions, consolidating itself as a notable player in the scenario of financial operations in Brazil.
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