Last Saturday (30), the McDonalds and the Wendy's emerged victorious from a lawsuit which accused them of misleading customers by allegedly serving smaller burgers than advertised.
District Judge Hector González issued his ruling, in which he admits that he found no evidence to support the allegation that fast-food chains were providing hamburgers with dimensions below those specified in advertisements.
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The plaintiff, Justin Chimienti, did not present sufficient evidence that he saw advertisements for the McDonald's Big Mac or the Wendy's Bourbon Bacon Cheeseburger before making his purchase.
Chimienti argued that McDonald's and Wendy's ads portrayed undercooked meat snacks because burgers shrink by about 25% during cooking. He also alleged that Wendy’s exaggerated the amount of sauces used in its snacks.
Chimienti based his complaint on information from a food stylist who claimed to have worked for both fast-food chains.
(Image: disclosure)
This professional stated that rare burgers were preferable because fully cooked ones seemed less visually attractive, due to the loss of liquid that shrunk the food.
The judge in the case further argued that the companies did not have a legal obligation to sell sandwiches in accordance with the advertising representation. However, the companies' own websites already inform the weight and calories of the snacks.
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