O Google Maps is more powerful than ever, bringing a host of exciting innovations to the browsing experience.
Last Thursday (26), Gigante das Buscas announced a set of updates, including the search for augmented reality (AR) with “Lens on Google Maps“, which is now available in 50 new cities, including the large urban centers of São Paulo and Rio de Janeiro.
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This update promises to transform the way we use the application. See more below!
The “Lens on Google Maps” feature (formerly known as “Live View”) allows you to find nearby locations in an entirely new, interactive way.
Using your smartphone's rear camera, simply open the app on your device Android or iPhone (iOS), tap the camera icon (Lens) and, suddenly, your cell phone turns into a tool that sees the world around you.
(Image: Pixabay/Reproduction)
In addition to viewing directions to get somewhere, you can also check the distance, identify landmarks and much more.
But the magic happens when the app starts to identify and scan nearby places and establishments, providing useful information, such as opening hours and reviews from other users.
Plus, you’ll be able to discover new small businesses in areas you’re already familiar with. This is an innovative way to make the most of AR in Google Maps.
Such an update to Google Maps not only brings AR to the platform, but also highlights the company's strategy of incorporating AR Artificial Intelligencel (IA) in its products and services.
According to Miriam Daniel, vice president of Google Maps Experiences, today's new features use “a form of generative AI” to offer an even more personalized and useful experience to customers users.
In addition to the AR feature, Google Maps has also received other incredible updates. Check it out below!
Visual search
This leverages machine learning and user insights to provide richer visual navigation.
Now, when you search for terms like “street art” or “best beaches”, you will have an improved visual experience. Although it is not yet scheduled to arrive in Brazil, it will be available later this month on iOS and in November on Android, in the USA.
Themed and personalized results
When you search for specific searches, like “anime cafe,” the app will group those results together, making it easier to create personalized itineraries.
This functionality will be available globally on Android and iOS in the coming weeks, with an initial focus on activities and food options.
Improved electric vehicle navigation
Electric vehicle drivers will now be able to find detailed information about the compatibility of chargers with their models, as well as the charging speed and the date of the last visit to a charging station. recharge. Businesses can leverage the Google Places API to provide information about their charging stations.
Although the feature will be launched in 17 countries (with Brazil still not on the list), global viewing will soon be available on Android and iOS. Currently, the application displays information about more than 360,000 electric vehicle charging points.
The updates make Google Maps smarter and more capable of meeting people's evolving needs.
With augmented reality search, AI capabilities, and improved navigation, the planning experience traveling, exploring new places and finding establishments becomes more exciting and effective than Never.