Americanas S/A's financial platform, Ame, began offering an option to purchase life insurance with a monthly fee of R$5.
The company already has simplified forms of insurance such as portable devices, pets, dental and residential.
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The company's balance between income and expenses was reached in November 2021 and is one of the strategic areas of Americanas S/A aimed at guaranteeing more sources of income for the business.
The partnership between Pulso Seguros and MetLife was responsible for the new product that covers death, disability due to an accident, funeral assistance, per diem for hospitalization and funeral assistance for the beneficiaries.
The insurance can be taken out by people between 18 and 60 years old and the amount of coverage can reach R$ 200,000 in case of death or disability. Every insured person will compete for a monthly drawing of R$ 10,000.
Analysts asked whether Ame's period of losses, in the month of November, was punctual or whether the business front should evolve in profitability, in the last teleconference with investors.
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