Coca-Cola recently announced its sponsorship for innovative ideas in Brazil. The project entitled “Accelerating Ideas for a Better World” plans to invest in concepts focused on the environment. Large or small companies, organizations, among others, can participate and register according to the announcement. In addition, the participating states are: Mato Grosso do Sul, Minas Gerais, Paraná, Rio Grande do Sul, Santa Catarina and São Paulo.
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According to the notice available, there are different values for each category. Two projects can be chosen, with R$ 150,000 each, or a single project receiving a total of R$ 300,000. The main themes suggested for the projects are described below:
With an emphasis on plurality, the program developed by Coca-Cola's FEMSA considers the formation of a diverse team, composed of different genders, races and ages. In this sense, mainly considering the incentive to entrepreneurship and access to positions of leadership, the program expands its field in the search for women, blacks, indigenous people, PCDs, LGBTQIA+ and elderly.
For the winners, there is the possibility of participating in the course mentored by ImpactPlus and Grow+ for three months, in addition to extending it for another six months.
The deadline for registration is October 19th and must be done on that date. site. Winners will be announced in November.
Encouraging large companies to innovate projects collaborates and strengthens research in the country, in addition to strengthening technological development and valuing the environment.