O Spotify announced it will raise prices for subscribers. Additionally, the most popular music platform in Brazil also released the new values. Now, the cheapest subscription for the general public will cost R$21.90 per month.
In an official statement, the company explained that, since 2008, it has continued to innovate and offer exclusive features so that subscribers can listen to music offline, without ads and with quality.
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Therefore, Spotify's decision was to change premium prices in several countries around the world. According to a company note: "These updates will help us continue to add value to fans and artists on our platform."
Prices will be updated in Brazil and many countries in Europe, North America and South America. All subscribers will be notified via email of the change.
The news generated surprise among subscribers, who will need to pay more if they want to play music with the resources of premium subscriptions. At the
University — from R$9.90 to R$11.90;
Individual — from BRL 19.90 to BRL 21.90;
Duo — from BRL 24.90 to BRL 27.90;
Family — remains the same value of R$ 34.90.
(Image: Unsplash/Playback)
Subscribers were surprised to find that the increase will not be accompanied by the high fidelity (Hi-Fi) audio feature. O Spotify already announced that it would launch a more expensive plan to make such technology available.
However, so far, the company has not reported whether the addition would also be a way to offer the feature in the plans that are available.
Hi-Fi has the capacity to provide a much superior audio reproduction, without loss of quality and with high resolution, generating a musical experience rich and immersive.
The rise in prices was a movement expected by many people. The company even disclosed its financial results at a conference and announced that it had new values planned.
Finally, it remains for subscribers to face this change, considered unpleasant by many, to enjoy the musical resources of Spotify's subscription plans.
